The Excuse Fork in the Road
The winners aren't the ones with fewer problems or better circumstances. They're the ones who chose a different relationship with their excuses.
We all hit walls.
The project isn't working. The customer says no. The numbers don't add up.
And that's when we find ourselves at a fork in the road with an excuse in hand.
Here's the truth:
"You can use an excuse to give up, or an excuse to keep going."
The same exact situation. The same exact facts. But two completely different paths forward.
Path one: "The market isn't ready." (So I quit.)
Path two: "The market isn't ready." (So I'll help make it ready.)
The excuse doesn't change. Your choice does.
Watch what happens at this fork:
Some people use rejection as proof they should stop. Others use it as fuel to push harder.
Some see failure as the end of the story. Others see it as the interesting plot twist in the middle.
Some treat obstacles as walls. Others treat them as hurdles.
The winners aren't the ones with fewer problems or better circumstances. They're the ones who chose a different relationship with their excuses.
Today, you'll face setbacks. You'll find perfectly valid reasons to step back, slow down, or give up.
The question isn't whether you'll have an excuse.
The question is: what will you do with it?
Choose wisely. Your next move changes everything.
~ aq